Here are some myths on SEO that we should not follow in this digital era, information is overloaded and we need to pick right information. Here are some SEO related myths that I am sharing with you.
Keyword in domain name will helps in ranking
This concept was working before 2008 and but now day this will not work. So if you are purchasing a domain which have your business related keywords will not help you to tank your website for those keywords.
Here is the short video from Google team (Google search central ) Mr. John Muller on this topic.
So try to follow google SEO guidelines and optimize each page of website for 2 to 3 business or service related keywords. As you all knows, content or let me say this fresh content or new relevant content is more important with some other factors to rank a website for that keywords.
Sitemap.xml is going to boos your website ranking
Sitemap xml is a webpage which content url link of website and mainly use for google to identify new or modify url date / time. So if if a website have sitemap.xml page that it google boat will check that page and index those updated on new pages according to sitemap xml information.
So there will be no impact in ranking if a website have sitemap.
Now a days meta tag will not help in ranking
This is another big myth with respect to SEO. Still meta tag is very import ranking factor as meta tag provide basic information about page. In meta tag we generaly cover below things:
- Title tag
- Meta description
- Keywords
and maximum times google will display these detail on SERP page.
Paid campaign like Google ads will helps in SEO ranking
There is no relation between paid campaign and SEO in terms of organic ranking. So please consider both things are totally different from each other.
Directory submission still works
We used to do 100+ directory submission to get back links for a website. But now a day, directory submission is not playing that much role in terms of getting quality backlinks or in ranking factor for any keywords.
SEO is one time activity
SEO is not one time activity and we need to change our strategy time to tome or when google updates are happing.
Including target keywords in anchor text is no value
This is very very import point. We should always use related keyword for particular url to get link to boost the ranking for that keyword with respect to that URL. So Still anchor text with URL is main factor for SEO.